SEO & WordPress Security Insights
Practical SEO, AI search optimization and WordPress security guides, written from 8+ years of hands-on work.
What Is GEO and How Is It Different From SEO?
GEO means making your content easy for AI tools to understand and use. Learn how it differs from SEO and AEO, and what is still unproven.
Semantic SEO: A Practical Guide to Entities, Topical Maps and Topical Authority
Learn semantic SEO step by step: entities, search intent, topical maps, internal links and schema, with tools, examples and sources you can check.
How to Use UTM Parameters: A Simple Guide
Learn how to use UTM parameters: what source, medium and campaign mean, naming rules and mistakes to avoid. Build links with a free tool.
Local SEO Page Checklist: What Your Business Page Needs
A local SEO page checklist: NAP, opening hours, map, LocalBusiness schema and profile links. Check your page with a free analyzer.
How to Cluster Keywords: A Step-by-Step Guide
Learn how to group keywords into clusters: collect, cluster, label intent and plan one page per group. Includes a free clustering tool.
How to Write a Title Tag and Meta Description (With Preview)
Learn how to write a title tag and meta description that fit in Google results. Preview both on desktop and mobile with a free tool.
How to Create an XML Sitemap and Submit It to Google
Create an XML sitemap and submit it to Google and Bing in 5 steps. Learn when to use a plugin, what to include and what to…
How to Create a robots.txt File for WordPress
Create a robots.txt file for WordPress in 4 steps: choose a preset, add your sitemap, avoid common mistakes and upload it to your site root.
How to Add Schema Markup to a WordPress Page
Learn how to add schema markup to a WordPress page: pick the type, generate JSON-LD, paste it and test it. Includes a free generator.